Zegna Group’s H1 2026 revenue rose 6.4 per cent, with organic growth at 9.3 per cent and adjusted EBIT up despite headwinds. Direct-to-consumer (DTC) revenue rose 12.1 per cent to 86 per cent of branded revenues; wholesale fell 14.6 per cent as the channel was streamlined. The group is prioritising margin expansion, operational efficiency and disciplined investment in production capabilities.