Charli xcx Stars in Poppi’s 2026 Super Bowl Commercial
Charli xcx and The Moment co-star Rachel Sennott will be featured in a Super Bowl commercial for the beverage brand poppi, the Brat artist and actress revealed on Sunday (Feb. 1).
The ad with poppi — a low-calorie, low-sugar soda made with prebiotics, fruit juice and apple cider vinegar acquired by PepsiCo last year — is directed by Aidan Zamiri, who also directed Charli and Rachel in the “360” singer’s mockumentary The Moment. Poppi described its new commercial as “a spot built for the fans this Super Bowl” in a statement on Sunday.
Just a week away, the 2026 Super Bowl has Bad Bunny lined up as headliner for the highly-anticipated Apple Music Super Bowl LX Halftime Show. Green Day, Charlie Puth, Brandi Carlile and Coco Jones are among the performers set for the pre-game ceremony and show ahead of the New England Patriots taking on the Seattle Seahawks at Levi’s Stadium in Santa Clara, Calif.
The Charli xcx flick The Moment, derived from the cultural phenomenon of Brat summer and distributed by A24 , premiered at Sundance and just arrived in select theaters Friday (Jan. 30).
Also in film news, Charli recently shared the full tracklist for her Wuthering Heights album, the soundtrack for director Emerald Fennell’s upcoming adaptation of Emily Brontë’s famous novel, after attending the picture’s Los Angeles premiere on Jan. 28. The 12-song collection is set for release on Feb. 13, the same day the movie opens in theaters.
See Charli’s teaser on Instagram below, featuring a “Vibes”-branded keg, a full-on flamethrower, the pop star posing in front of a chalkboard filled with mind-bending math equations, and more.
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